ThriveCart pricing in 2026: Standard, Pro+ and the lifetime deal
ThriveCart costs $47 a month on Standard and $87 on Pro+, or $37 and $67 billed yearly. What each plan has, why its pages disagree, and a $5k month costed.
These prices come from ThriveCart's own pages, checked on 26 October 2026. Some of those pages show other numbers, which we explain below. If you're weighing ThriveCart against Swipefast, swipefast.io/thrivecart-alternative has both side by side.
How much does ThriveCart cost?
| Plan | Monthly | Billed yearly | Comes with |
|---|---|---|---|
| Standard | $47 | $37 a month | ThriveCart Academy Starter |
| Pro+ | $87 | $67 a month | ThriveCart Academy Growth |
ThriveCart announced this monthly pricing on its blog, and its feature pages show the same $47 and $87. Each plan includes a plan of ThriveCart Academy, its course platform.
What's on ThriveCart Standard?
Standard is the checkout: one-click upsells and downsells, one order bump per checkout, split payments, subscriptions with retention offers, and buy now, pay later. ThriveCart takes 0% of your sales on it. For many sellers it's the only plan they need, and $47 is a fair price for what's in it.
What does ThriveCart Pro+ add?
- The affiliate centre: tiered commissions, rates by product or funnel, and payouts through PayPal or by hand.
- JV contracts that split revenue with a partner.
- Dunning and subscription saver tools that chase failed payments.
- Subscription upgrades and downgrades with proration.
Why do ThriveCart's pages show different prices?
On 26 October 2026, ThriveCart's 30-day trial page showed Standard at $49 and Pro+ at $79 a month, and the Pro+ product page showed $79. ThriveCart also still shows a $495 one-time licence for Standard, and its help centre describes Pro+ as $295 a year on top of a lifetime Standard account. We use $47 and $87 because ThriveCart's pricing announcement and feature pages agree on them. Check the price on the checkout before you pay.
What does ThriveCart cost on a $5,000 month?
Take the scenario we use across Swipefast: one $97 product with an order bump and an upsell, $5,000 a month in sales, US cards. Standard covers the bump and the upsell, so ThriveCart is $47 a month. Card fees through Stripe are about $160.60.
| $5,000 a month in sales | ThriveCart Standard | Swipefast Starter |
|---|---|---|
| Plan | $47 | $29 |
| Card fees (2.9% + 30¢) | $160.60 | $160.60 |
| Total a month | $207.60 | $189.60 |
| Plan fees for a year | $564 | $348 |
Both columns use the same sales. Nothing assumes one checkout sells more. Swipefast Starter costs 38% less than ThriveCart Standard in this scenario. Paid yearly the gap is smaller: ThriveCart Standard is $444 a year and Swipefast Starter $290.
The bigger gap is at the top. ThriveCart keeps the affiliate centre and plan switching for Pro+ at $87 a month. Swipefast has both on Pro, at $49 a month or $490 a year, with PayPal payouts, commission tiers and JV partners. Failed-payment retries are on every Swipefast plan: four attempts, three days apart.
Who should pay for ThriveCart?
ThriveCart is a mature checkout with a long feature list, and its Academy hosts course videos, which Swipefast doesn't (Swipefast's Hub plays them from YouTube, Vimeo or Loom). Its 30-day trial is also longer than Swipefast's 7-day free trial. If you'll use Academy and Standard's features, it's good value.
If you want a simpler checkout that your AI can build and run, Swipefast Starter is $29 a month. Already on ThriveCart? The importer brings your products and their order bumps across as drafts: swipefast.io/blog/import-from-thrivecart has the steps. The ThriveCart fee calculator at swipefast.io/tools/thrivecart-fee-calculator works out the cost for your own sales.
Questions people ask before choosing
Is there still a ThriveCart lifetime deal?
ThriveCart's pages still show a $495 one-time licence for Standard, and its help centre lists Pro+ as $295 a year on top of a lifetime account. Its newer pricing is monthly or yearly. Check which one ThriveCart's checkout offers before you pay.
Does ThriveCart have a free trial?
Yes. ThriveCart's pages list a 30-day free trial on Standard and Pro+.
Do I need Pro+ for order bumps?
No. Standard has one order bump per checkout and one-click upsells and downsells. Pro+ adds the affiliate centre, JV contracts, dunning and subscription upgrades with proration.
Does ThriveCart take a percentage of sales?
No. ThriveCart advertises 0% fees on sales; your payment processor charges its normal card fee. ThriveCart's pricing page does list a 0.10% automation fee when a buyer takes a subscription bump.
When were these prices checked?
On 26 October 2026, from ThriveCart's pricing announcement, feature pages, trial page and help centre. ThriveCart can change its prices at any time.